Thursday, April 7, 2016

Intel automotive strategist how Internet changed the car driving experience

Intel automotive strategist: how Internet changed the car driving experience

  2015 Intel IDF Conference in United States from August 18 to 20th in the United States in San Francisco. IDF General Assembly ahead of Intel company strategist Joel Hoffmann authors published their Intel Internet technology change some views of the car of the future. Liu Shuwei evaluation no operating profit source

  Joel Hoffmann original:

  Driving safety and convenience, the two forces are driving the next generation of automotive innovation.

  Today, highlights the growing importance of security and convenience, advanced driver assistance systems (ADAS) is becoming the focus of the industry as a whole, and outbreaks of blue ocean market emerging. Both the drivers and passengers alike, traffic safety and convenience are equally important, forcing the automakers must make every effort to meet the needs of users.

  Internet and data

  Internet market is booming. We believe that the technology will greatly boost vehicle innovation and driving experience.

  In fact, we have a variety of electronic equipment will produce data, which is the biggest maker of data. In addition to the exhaust, it will "discharge" data up to GB level, and even more amazing is that these complex data has not yet been fully developed and utilized.

  How to solve this problem? we auto crop must be an integral part of networking systems.

  On one hand, give the autonomous ability to process data, it can determine what information it contains useful and should be retained and uploaded to the cloud, what is useless and should be discarded;

  The other hand, was strengthened with the surrounding environment by car "communication", and related data analysis, such as nearby vehicles, road signs, exits and lane marking, which can reveal valuable information.

  In view of this, more intelligently, and using open architecture infrastructure is necessary. Open architecture is valued, because no automaker can with single-handedly building a cloud for the Internet of things, even if the building is not practical.

  As the car mounted a "brain"

  At present, there are a lot of systems can provide drivers with accessibility features, but there is no denying that is, most of which feature of the system is a single, such as lane departure tips, vehicle safety distance alert. In addition, these systems are independent, not joined to each other, resulting in more restricted.

  In fact, advanced driving and riding experience depends on the wisdom of a "brain", namely the central controller.

  For a growing number of in-vehicle sensors and the data organization and management of central controller can be done methodically;

  Also, for different models of on-board sensors to increase each year, through the central controller can carry more data analysis.

  Drone is not a dream

  Advanced driving experience will lay a solid foundation for drone technology, and that technology is likely to change in the future. Now, there are a number of car manufacturers promise to launch its first driverless car in six years. However, in such a short period of time, and related supporting infrastructure can be put in place remains to be seen.

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