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　　O2O takeout market hot, makes a lot of sense for brands started O2O take-out catering market, want to quickly grab a takeaway territory. As the country's Chinese fast food chain Yonghe King of one brand in the industry, actively seeking to change. Recently, the Yonghe King formally hands industry leading reservation platform "for me" with take-away markets. Ling Hu Zhengyu College students private space

　　As the industry's leading brands, Yonghe King soon penetrate foreign selling to customers ' demand is rising, and quickly set up the King send distribution, but in Yonghe King for a single brand, user source limited, reach new customers, need new sources of entry expanded user. O2O take-out craze in recent years, Yonghe King found new opportunities quickly with high-end take-out O2O in the third-party platform "me" reached a strategic cooperation, Yonghe King in "me" Hangzhou railway station on the line the first day surge in orders!

　　Yonghe King preferred "me" as a collaborator, is based on the following levels:

　　First-entry applications. Takeout is itself is the high frequency of the user entry, I since it was established in March 2009, insisting O2O takeout mode, incremental 2015 business grew 10 times +, is the same model the industry leader. Although only in the cities of Shanghai-Hangzhou-deep, but already has millions of users, and very high stickiness. I disclosed points me to expand at the end of the 10 major cities, and 10 two or three cities in Yangtze River Delta.

　　Yonghe King hope to meet new customers, but these customers Yonghe King you can't touch, need new entrance can help Shanghai Yonghe King high growth. and me is a high-speed growth of high quality access to health.

　　Second: high quality delivery service. "Me" with roots in 6 years, positioned in the high-end restaurant, take-away, main white collar, family scenes, using proprietary logistics, import-distribution of 1200 people. " Point me "dominated the high-end takeout market, Office white collar and home users, and unit price of 100-150 Yuan.

　　"Me" stress O2O core service and, therefore, as a leader in third-party distribution, points me through own logistics, management training for delivery staff to ensure high standard of delivery services, ensuring high quality delivery service for customers.

　　In addition, the "me" with "no partition" Advanced mode, to ensure that the delivery time in 39 minutes, almost no platform in the industry can do this.

　　Yonghe King has been seeking a new breakthrough in recent years, Yonghe new brand positioning is done on desktop fine fast food, service 20-39, the younger customer base, around the clock to provide customers with food at different times, based on these, both with their respective advantages, fast layout dining O2O marketing, both in group orientation, quality service and will maintain consistency in brand development and common development.